Website Design & Optimization Services

Three of the most common reasons businesses ask us for website help are:

To see our approach to these problems many business owners face, see our overview here.

Our Website Design Experience Provides

How Much Does Website Design Services Cost?

Often one of the first questions we get asked is how much does a small business website cost. While there are a number of factors that can influence price, here are the answers to the most common process questions we get:

Additional Website Marketing Services

Marketing Strategy

Often a website serves as an excellent way for a business owner to take a deeper and more analytical look at their business. It’s very common to spend time working ‘in’ the business and not enough working ‘on’ the business. Therefore taking time to reflect on company growth, goals, and future strategies often can be difficult.

We find that following the website development process can help businesses review their business, their goals, and how they present themselves to new customers and referral sources. We’ll often build marketing strategy services into our website cost.

We’ve had companies change their entire focus on how they market and communicate based on the conversations, meetings, and strategic focus sessions we’ve led during the website process.

Advanced Search Engine Optimization

The consumer buying experience now relies heavily on internet research. While having your business website found online using keywords was once a primary marketing tactic, that strategy is no longer effective. Search algorithms have advanced to the point of reading page content as a human would. These algorithms categorizing pages and websites are based on value to specific consumer questions and needs.

Developing content marketing plans to address trends in an industry is a tactical approach that can increase the website quote. It can also add tremendous value to the marketing power of the website. We’ll often add advanced SEO services into our website cost.

E-Commerce

Developing a professional catalog and shopping cart will typically involve a number of elements that add cost to a project. Factors such as enhanced product details, photography, and specialized account creation can better serve website shoppers.

There are indeed many modules, software systems, and plug-ins that make work easier than ever to have robust functionality. Making everything work together and ensuring quality for the final product takes time, focus, and expertise. All of these elements have an impact on the website cost.

Photography is often a key component of an ecommerce website. The time to take photos and make them all look the way they need certainly can be a time consuming task that will add costs to a website project.

The last topic that traditionally will add time and cost to a website is advanced shipping needs. Configuring the details to ensure all products are being calculated correctly takes time, focus, and expertise.

Custom Programming & Functionality

Custom projects vary from the norm and require a deep understanding of the end goal, the target audience, features, functions, and a whole bunch of advanced who, what, where, why, when, and what-if questions.

Typically customer programming engagements will require specification development to fully plan out the details. Specifications will run from $2,000–$5,000 to develop and custom programming can start at $25,000 and go up from there. These special custom requests can increase the website cost.

Conclusion

We work hard to ask the right business questions up front to get a good feel for who you are, what you’re looking to do. We work to deliver a website cost that is fair. We explore the various options that are available to help you get there. Our website quotes are based on the best information we have regarding your goals and where we can add value. Our goal is to deliver clear expectations with measurable results. We work to communicate with you regularly so that the project is managed in the most effective way possible.

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