Web Design Tip #5: Follow Up Protocol & Expectations
In combination with your lead generation forms, are you utilizing the thank you page and a consistent follow up protocol? Your thank you page should outline your commitment to following through and clearly outline what the prospective customer can expect for a follow up. Likewise, your business should have a consistent way of dealing with online lead submissions and dedicated staff to being as responsive as possible.
Web Design Tip #4: Lead Generation Tools
Web Design Tip #6: Organizing For Target Markets