Bangor Symphony Orchestra
Industry: Performing Arts
Primary Market: Regional Community
Focus Of Our Work: Brand development, Performance Promotion, Donor/Sponsor Nurturing
The Bangor Symphony Orchestra has been bringing live, joyous music to the region for more than 100 years.
Wanting to show the region how the symphony doesn’t have to mean old, slow, and boring, the BSO asked Sutherland Weston to help introduce life and exuberance to their brand.
Sutherland Weston feels extraordinarily lucky to have a part in bringing the BSO story to life. Our first step was a clean, modern twist on the BSO’s brand identity. From there, we went to stunning graphic work on the season brochures to a new website to smart, entertaining video presentations of upcoming seasons.
Regardless of the collateral we help with, the BSO’s visual presence now matches its magical personality as an organization that is full of life.